The Art of Less in Business
Our collective obsession with growth
Cities built, GDP created, power wielded, revenues earned and stuff we own.
Photo: Ghost Resort Apartments in China by Donald Ytong
The intention behind growth
Have we all become Growth Zombies?
Photo: Fernando de Sousa as CC BY-SA 2.0
Goal: Keeping up with the Joneses.
We're benchmarking creatures. Secretly comparing ourselves to others?
Goal: Bigger will make things better.
Are we attempting to fix our unhappiness?
Photo: Dennis Javis
Goal: Economic growth.
Another version of the previous two goals at the sovereign or company level?
Photo: Stefan Wernli
More can mean more problems.
Doing more is a common Dream Killer.
Photo: Chris Devers
More is often negative.
Your small business can become, fat, slow, unfocused and fragmented.
Photo: Christopher Dombres
We get caught up in more revenue.
Apple's capital value gaps away from Googles contrary to market share.
But there is another way
Want to make more money with less grind so you can access freedom?
Photo: Sandro Kharazashvili
What are the Success Metrics?
Measuring the success of your journey toward this goal.
Return on Investment
Financial reward for the risk taken + non-financial returns like time to travel.
Photo: Jérémie Crémer
Correlated to business survival. De-risking your business. Feeling safe.
Photo: Patrick Tomasso
If your customers are happy you'll be happy.
Image: Treehouse Blog
The Art of Less essentials.
Some skills that will help you achieve your goals.
Photo: Sweet Icecream Photography
Essentialism, the best of what you do.
Once you curate you can then streamline your product and services.
Photo: Mercedes Benz
Quality at a great price.
Beyond Shareholder Driven
Employee, customer & shareholder driven.
Photo: Impact Hub
It's not just about Products and Services.
Photo: Justin Luebke
Making versus Manufacturing
The mindset of a Crafter. Don't do quick and dirty.
Photo: Pexels Chchlik
Simplicity vs Overwhelm
It's complex being simple. Mindset of simple
Photo: Andrew Neel
Freedom, productivity lift with less dollars and admin.
Systemisation can deal with routine business needs.
Image: Saasu Bank Feeds
Focus = Saying No
Say no often to requests so that focus and simplicity are protected.
Less can generate a very big business.
Find out more
Chief Executive Officer, Saasu
LinkedIn: Company ~ Group
Twitter: @saasu ~ @marclehmann
Blog: Saasu.com/blog ~ MarcLehmann.net
Pinterest: SmallBiz Design
This work is licensed under a Creative Commons Attribution 4.0 International License.